Ilya Cherepakhin

Director of Paid Search

Ilya oversees STEAK's paid search and display activity in the New York office. As well as guiding account teams in developing strategic client solutions, he is responsible for managing research for paid search and display. Ilya has a broad range of industry experience, having advised global clients in sectors ranging from financial services to travel and luxury retail.

Prior to joining STEAK, Ilya was with Razorfish where he managed direct response and lead generation efforts for top clients of its New York office. Before joining Razorfish, he worked in various capacities at The Leading Hotels of the World. As part of the company's interactive group, Ilya pioneered search engine marketing programs and managed SEO, site analytics and e-mail marketing initiatives.

Truly an international strategist, he is intimately familiar with international digital trends and speaks four languages. Ilya is passionate about leveraging digital channels as research vehicles for understanding consumer behaviour.